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... this is the first study characterising variation in chocolate eating behaviour, according to the authors, who are sensory scientists based at mars uk and the university of nottingham

... andrew wood, senior research analyst at sanford bernstein said the confectionery category has been one area where nestlé is a second-tier player behind strong category leaders in mars/wrigley and kraft/cadbury ... 2 per cent market share (trailing only mars, which has a 15

... the signatories included burger king, coca-cola, danone, ferrero, general mills, kellogg, mars, nestlé, unilever, lu snack foods (kraft food) and pepsico

... mars accounts for 17 per cent of the chocolate market

... confectionery giant mars predicts a major cocoa shortage by 2020 and reveals harmonization of global cocoa certification programmes to ensure meaningful income hikes for farmers is one of its sustainable cocoa project goals ... pledging to use 100 per cent certified sustainable chocolate by 2020, mars said its new cocoa sustainability drive is focused on “technology transfer that puts farmers first; innovations in agricultural science; and rigorous certification standards ... ” certified sources last year mars chocolate purchased certified cocoa representing about 5 per cent of its total supply ... by 2020, our goal is to purchase 100 per cent certified cocoa, and we've committed to buy 100,000 metric tonnes each annually from both utz and rainforest alliance by that time,” said andrew pederson, global chocolate manager – sustainability at mars chocolate ... creating a common set of auditing standards and farm-level intervention will take a much more focused coalition of government, industry and civil society partners, and mars is very interested in supporting future efforts along these lines ... ” cooperation between standards pederson said that mars has been teaming up with german body gtz on the certification capacity enhancement project (cce), which is bidding to promote cooperation between standards, companies and ngos

... but there were high-profile failures, like mars's cocoavia range,launched in 2003, which has been discontinued ... elsewhere in the us and western europe the category remains in its infancy, despite launches from mainstream food manufacturers such as kellogg, mars and barry callebaut, said leatherhead

... van de put, a former executive at danone and mars inc, joined mccain from pharmaceutical company novartis last year

... “the difference is that cis countries have multinational chocolate partners in situ, such as kraft, nestle and mars,” the analyst said

... mars china and ferrero china launched dove xinshui dark chocolate and ferrero rocher lang mu respectively in late 2009 and 2010, notes redruello

... working with solidaridad, the utz scheme was set up by a number of big industry players, including mars, nestle, heinz benelux, cargill, ecom and dutch retailer ahold, along with a number of development and environmental organisations